With the theme "Speak up for nature", the Earth Hour 2021, which is launched the World Wide Fund for Nature (WWF), aims to call on countries to save energy and reduce greenhouse gas emissions, thereby raising public awareness of the relationship between humans and nature. Binh Duong Newspaper has just had an interview with Le Hong Khanh, Head of Binh Duong Power Company’s Sales Department about this issue.

Youth Union members propagandize a program on turning off the engines for 25 seconds to protect the environment and combat climate change
- What has Binh Duong prepared for the Earth Hour campaign this year?
- The Earth Hour campaign aims to call for the voluntary participation of a large number of people, offices and public buildings that can turn off lights and unnecessary electrical equipment for one hour of the Earth Hour event. This is a simple, symbolic act to remind the community and individuals to take care of and take action to adapt and minimize climate change. With environmental quality being seriously degraded, biodiversity has declined rapidly in recent years. Especially, forest fires that happen regularly around the world have made the green area of the earth be narrowed increasingly. That’s reason why the Earth Hour 2021 is launched by the WWF with the theme of "Speak up for nature", thereby propagandizing and raising public awareness about the relationship between human impacts with the nature and the causes of epidemics, especially Covid-19 pandemic. The Earth Hour 2021 will take place worldwide on March 27, from 8:30 pm to 9:30 pm.
In response to the Earth Hour campaign 2021, Binh Duong Power Company has focused on online propaganda activities, restricted the organization of crowded events. Therefore, the company has taken full advantage of existing communication facilities and channels such as its website, fanpage, Zalo, SMS, email, customer care center, customer transaction office,... to propagandize and advise customers on solutions for economical and efficient use of electricity use, mobilize customers to respond to the Earth Hour campaign 2021. In addition, the company has also coordinated with provincial Youth Union to implement a number of propaganda contents, including organizing a forum on youth start-up and career establishment in the field of environmental protection on March 25, 2021; propagandizing and disseminating about the significance of the Earth Hour campaign 2021 through radio and television video clips, and information channels of the Youth Union and associations; hanging banners, delivered propaganda leaflets on the Earth Hour campaign 2021 on main streets; organizing the program of "25 seconds to turn off the engine" with the message of calling for people to turn off the engine when waiting for the red light for 25 seconds or more at key intersections in the province from March 23 to 27. In addition, the company wants that each employee will be an propagandist, bringing the message of the campaign to family and community, and mobilize all people to join hands in responding to the campaign.
- What’s your assessment about the Earth Hour program in the province over the past years?
- Vietnam has officially participated in the Earth Hour campaign since 2009. So far, the event has received a great response from organizations, businesses and people across the country. According to the Vietnam Electricity Corporation, with the act of turning off lights and unnecessary electrical equipment within an hour of the Earth Hour event, electricity savings across the country reached good results with high efficiency over the past time.
Over the past years, the Earth Hour campaign received enthusiastic response from electricity users in the province. The total output of power used by manufacturing customers account for over 75% of the province’s total power output consumed. Therefore, the company will organize many other propaganda activities on saving electricity with effective solutions having a large influence on many people using electricity, especially for manufacturing enterprises in the coming time. Currently, the energy-saving website of the websites of the electricity industry in general, of Binh Duong Power Company in particular, has consulting documents on economical and efficient use of electricity for each customer group. Households and businesses can search for information related to safe, economical and efficient use of electricity through official websites, radio – television stations, press agencies or directly contact Customer Service Center 19001006 - 19009000 for advice on safe, economical and efficient use of electricity.
The company want to call for all organizations, individuals using electricity across the province to take part in and mobilize all people to respond to the Earth Hour campaign 2021 by turning off the lights and unnecessary electrical equipment during the 60 minutes of the Earth Hour event while further maintaining economical use of electricity in studying, working…, contributing to saving energy and protecting the living environment.
Reported by Minh Duy-Translated by K.T












