At this time, most enterprises in the province have resumed production and business operations after the 2025 Tet ( Lunar New Year) festival. With a ready mindset to achieve success in the new year, enterprises are actively implementing various strategies and solutions to reach new heights.
Exciting, highly determined
At the beginning of 2025, the business community in the province has kicked off production and business activities with enthusiasm and a strong determination to accomplish their goals and plans for the year. At Phuoc Du Long Co., Ltd. in Tan Uyen city, all production units resumed operations on February 3 (the 6th day of the Lunar New Year) after the Tet holiday. "In 2025, we hope the ceramics market will recover and thrive, with more orders from Europe and the U.S. shifting to Vietnam. Opportunities lie ahead, but the key is whether enterprises can seize them, adjust their development strategies and adapt to the market, customers’ preferences and especially prices in the highly competitive global trade picture", said Vuong Sieu Tin, Director of Phuoc Du Long Co., Ltd.
Mr. Tin also shared that in 2025, with the implementation of the policy to relocate enterprises outside industrial parks in the southern part of the province that do not meet required conditions to the northern region, the ceramic business community hopes that authorities will introduce appropriate policies to help the industry thrive in the global market while preserving the traditional cultural values of Binh Duong ceramics.
With a highly strategic development orientation, Yamamoto Kazuhito, Director of Taisei Bijutsu Printing Vietnam Co., Ltd. in My Phuoc I Industrial Park stated: “We are entering 2025 with improved orders and promising prospects. I believe that in the coming period, the company’s business performance will continue recovering and growing. We are striving to enhance productivity and improve quality. In the coming time, we will integrate ISO certification with other third-party certifications into our production processes—meaning we are working to obtain third-party certifications to elevate our business activities to a new level. I believe that companies with ISO certification from reputable certifying bodies will gain greater trust from customers. As a result, we have been able to establish our own sales system amidst fierce market competition. To achieve this, every employee must first do the right thing and continuously learn and work hard every day. Once again, we want to strengthen our corporate culture and make meaningful contributions to the society".
According to Nguyen Thanh Lam, CEO of Lam Viet Joint Stock Company in Tan Uyen city, demand from the U.S. market remains positive in 2025. However, tax policies in this market may change in the near future, leading to fluctuations in orders. To adapt to these changes, the company continues taking the lead in making digital transformation and applying advanced production technologies to create sustainable values, adhering to the principle of generating shared values. At the same time, it is implementing initiatives to promote sustainable practices within the business community, aiming at achieving the Net Zero target by 2050, as committed by the Vietnamese government.The company is actively expanding online exports through platforms such as Amazon while also seeking to effectively implement trade defense measures and control origin fraud to mitigate the risk of punitive tariffs from importing countries.
New aspirations
Building on achievements accumulated over the past years, many businesses in the province are setting new production plans with even greater ambitions. Numerous companies are actively promoted high-tech applications, expanding exports and diversifying their product portfolios. Mr. Alexander Christopher Falter, General Director of Ecco Vietnam Co., Ltd. in Bau Bang Industrial Park stated that the company has developed a strategic plan.
Production activities at Taisei Bijutsu Printing Vietnam Co., Ltd. in My Phuoc I Industrial Park
Alexander Christopher Falter, General Director of Ecco Vietnam Co., Ltd. in Bau Bang Industrial Park stated that the company has planned to expand its factory in Binh Duong with modern technologies and production processes. The company is actively training its workforce to meet the demands of production expansion. Additionally, Ecco Vietnam is investing in the most advanced, environmentally friendly technologies for manufacturing leather shoes. This plan aligns with Vietnam’s and Binh Duong’s strategic green development policies. Mr. Alexander Christopher Falter also expressed his appreciation for Binh Duong’s commitment to achieving net-zero emissions by 2050 and its policies promoting renewable energy development.
According to leaders of provincial Department of Planning and Investment, Binh Duong is committed to supporting businesses by addressing challenges and obstacles to help them grow and thrive. The province's strategy focuses on transitioning industrial development toward a green, clean and environmentally friendly approach. It hopes that enterprises will share this vision and collaborate with relevant agencies to turn this goal into reality.
Vo Van Minh, Deputy Secretary of provincial Party Committee and Chairman of provincial People's Committee emphasized that in 2025 and the coming years, the province aims at becoming a leading smart city and green industrial hub in the country. Currently, Binh Duong is supporting enterprises in developing green production, applying Industry 4.0 technologies to optimize manufacturing processes and minimize environmental impacts in line with the province’s smart city development strategy. In addition, the province is accelerating digital transformation across economic sectors, particularly in e-commerce, to connect with global supply chains. Binh Duong is also investing in science and technology industrial zones and promoting the development of a circular economy.
Reported by Tieu My-Translated by Kim Tin
