That was the common thought of business leaders in the province. Leaders of many businesses said that information from the press had helped them orient properly their business development.
Binh Duong Newspaper journalists are working.
*Tran Ngoc Linh, Director of BIDV - Binh Duong Branch: Looking forward to a growing relationship between businesses, businessmen and the press.
The press has helped businesses, entrepreneurs with providing multi-dimensional information for production and business. Additionally, the press also sends the voice of enterprises about difficulties and problems to all levels and agencies. In fact, through the press, businessmen accumulate more information for better management; opinions of enterprises and people are heard and resolved timely.
However, in the context of strong and abundant information and communication development, there are still a number of newspapers, especially online newspapers, not interested in professional work, publishing inaccurate, sensitive information, misleading readers. I hope that the relationship between businesses, businessmen and the press would increasingly tighten: Enterprises create good conditions for the press to complete their tasks; On the contrary, the press should reflect honestly and sufficiently socio-economic information in order to serve the ultimate purpose of developing the country.
*Pham Van Xo, President of Binh Duong Import-Export Association: Press is a bridge between business and customers.
In my opinion, a business that wants to develop sustainably must not only has a right business strategy, meets customer needs, but also conveys the information to customers quickly, accurately and fully. The press is a bridge between businesses and customers; convey messages of the business to the public, thus contributing partly to the success of business.
Binh Duong Newspaper has made a very good propaganda role. Resolutions, policies and laws of the Party, the State and Provincial Party Committee have been promptly and accurately reported by Binh Duong Newspaper to associations and enterprises. In addition, Binh Duong Newspapers actively informed of new conferences and policies, actively participated in activities of associations and industries in the province. This has helped enterprises to better understand new policies, thereby strictly abiding by the Party's policies and State's laws; enhance the spread of the media, contributing to sustainable development of provincial businesses.
* Tran Thanh Trong, Vice Chairman of Binh Duong Federation of Enterprises: Cooperation between the press and enterprises is very important.
It can be said, the press activities in the country have continuously developed, continued to assert the pioneering role on many fronts. The national press has well performed the propaganda on mechanisms, policies and laws of the Party and State. The relationship between the press and businesses has been and continues to be a cooperative relationship for the common purpose of serving the cause of national construction and defense.
Businesses need to provide information to improve business efficiency, increase competitiveness, build brand name, advertise products and expand cooperation. When there is inaccurate information, enterprises hope that newspaper could adjust and reflect the nature of incidents to protect their reputation as well as brand name. Newspapers always need information on the economic life in the country, in which the important information is the production, business and cooperation of enterprises. Therefore, I think the media and businesses need more exchanges and interactions to support each other.
*Nguyen Van Hung, Vice Chairman of Binh Duong Electromechanical Association: More economic information is in need.
In the information age, the demand for business information in particular and economic development of the country in general is very large. Activities of business community are a rich source of inspiration for excellent journalism. Newspapers also need the support of enterprises when organizing activities, especially social activities. It is a combination of material resources and information resources for benefits of the community. I think there should be more cooperation between the press and enterprises to protect and build the country.
However, in order for the press to contribute more and more to the economic development, journalists should regularly update their knowledge about their field, obtain an all-embracing view and especially a firm standpoint. As for Binh Duong Newspaper, there should be more articles on demanded business information. In this way, the newspapers could show the role of information orientation.
*Nguyen Vu Thien Diem, Chairman of Directors’ Board cum CEO of Thien Minh Real Estate Investment JSC: Businesses need the cooperation and support of journalists.
Vietnamese newspapers are reflecting well and quickly business concern. Especially, the press is more friendly with businesses, information in newspapers help us a lot to make accurate decisions on production strategies, organization, investment... in the short term and long-term. As a business leader in the fierce competitive context, I found that the media are close friends encouraging us, sharing timely difficult times, while introducing and advertising our business and products to customers.
Today, in the information competition, the spread of media is so large; journalists often have a lack of information, due to difficult contact with businesses. Thus, to write good and timely articles, it clearly depends on the cooperation with businesses. The relation between the press - businesses is no longer just to do PR work for businesses as before, but it has become a partnership both to promote or to remove difficulties of businesses and to improve professional competence and skills for journalists.
Translated by K.Vinh, T.Hong, P.Le – Translated by Ngoc Huynh
