Massimo Zanetti Beverage Vietnam Company under Italy’s Massimo Zanetti Beverage Group has just inaugurated its instant coffee plant at Ben Cat town-based My Phuoc 3 Industrial Park (IP).
Capitalized at US$2mln, the plant is built on an area of 5,000 square meters with the annual capacity of 3,000 tons of instant coffee. Its products feature Italy’s traditional taste with Segafredo Zanetti trademark for both domestic and foreign markets.
According to Massimo Zanetti, CEO of Massimo Zanetti Beverage Group, Vietnam now ranks second in the world for total volume of coffee while Italy has a strong point in commercial coffee with many well-known trademarks. Hence, since 2007, the group has learnt about Vietnam’s investment climate and decided to make investment herein. “Only 11 months after being licensed, we have put our factory into operation in Binh Duong. This is a record in time compared to other projects invested by the group in other places”, he said.
Reported by T.Minh-Translated by K.T












