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Wednesday, 17-6-26 16:16:52

Economics

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Minh Long I offers exceptional sales

Minh Long I eyed unexpected success with its sales of exceptional goods at Minh Sang Plaza in Thuan An Town beyond the unique sales activities of premium showrooms and exportation.
 

Thousands of Minh Long I goods are bought by the poor and expatriat workers from all walks of the nation during its promotional program. In this photo: People are selecting Minh Long I products at Minh Sang Plaza
For days, the stalls of Minh Long I at Minh Sang Plaza have been overloaded with thousands of buyers and watchers-on for the company products. In rush hours, the stalls of exceptional goods of Minh Long I are overcrowded with workers from Viet Huong Industrial Park I, VSIP I, etc. This has been special event as Minh Long I products have long been considered as luxurious and too much to be afforded by low-income earners.
Nguyen Thi Huong Tra, a worker of Yakul Vietnam Company at VSIP I called at the promotional sales stalls of Minh Long I to buy her a few sets of utensils as presents to be given away during the upcoming Tet Holiday in Quang Binh. Tra said: “I have been working in Binh Duong Province for 4 years, it was my first time to be here as the place is so luxurious; however, I can now buy various products at the cost of less than VND 1 million.”
The success of this time sales was thanks to the name of Minh Long I towards common buyers who can hardly afford to buy such products. Buying power has been strong, showing the welcome of buyers. Thereon, Minh Long I name has been attached to all walks of life of expatriat workers.
The sales program of Minh Long I will last from December 19, 2015 through January 19, 2016 and by the time it has earned great success as more and more buyers are coming in the face of 50 to 90% discounts. The products are bought much include bowls for meals.
Ly Ngoc Minh, the President and General Director of Minh Long I, said: “We only test for the first time. However, the buying power is strong thanks to the welcome of buyers and workers. Thus, we intent to offer such chance in one month once every year to make our products familier to Vietnamese families without discreminating ages or wealthiness.”
Reported by Khanh Vinh – Translated by Vi Bao
 
 

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