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To have more good agro-industrial products: Enterprises must be more active

 

For the implementation of Provincial People's Committee’s plan on the selection of excellent agro-industrial products in 2018, the whole province has 4 product groups participating in the vote. According to the Voting council’s evaluation, after many times, this event has gradually went into good order, selected products are increasingly diverse and abundant.

An opportunity for business

According to provincial Department of Industry and Trade, the purpose of voting excellent agro-industrial products was to discover and honor products of high quality, high value and potential for production development, then to develop production and trade promotion, contributing to boosting the development of industrial agriculture. The products of this year were evaluated seriously, must went through grassroots to provincial level. Products that achieving good agro-industrial product’s title, besides being rewarded and granted certificates, shall also be given priority in receiving the support from national industrial promotion fund and local industrial promotion fund for product development according to provisions of Clause 2, Article 6 of the Government's Decree No. 45/2012/ND-CP of 21 May 2012 on industrial promotion and relevant documents; To be consulted and approach other support policies and investment preferences of the State according to regulations…

 

Tran Thanh Liem (right) - Vice Chairman of Provincial People's Committee, Chairman of Provincial Voting Council of excellent agro-industrial products 2018 - and members of the council select best products in 2018.

At the recent 2018 Index Bubai Expo, Binh Duong booths of agro-industrial products attracted a lot of customers. This showed that Binh Duong products had created trust with international partners. This was a great opportunity for provincial enterprises and their products to integrate into the world.

Currently, consuming trend prefers high-quality products with high aesthetic values, cheap, environmentally friendly... Therefore, the Government and localities throughout the country are very interested in the development of industrial agriculture by supporting enterprises with industry promotion fund, human resource training, product promotion, new technology and equipment.

Enterprises need to utilize resources

As a juryman of this year's vote, Ly Ngoc Bach, Director of Cuong Phat Ceramics Company, said that the program of selecting and honoring agro-industrial products brought good effects for businesses. Through this program, businesses themselves were more aware of technology innovation, product design, quality assurance, production environment ... According to business representatives having selected products, selected and honored products was a motivation for enterprises to constantly innovate, improve product quality, boost sales in the market, thereby bringing products closer to consumers…

The benefits are clear. However, there are still many businesses in the province that have not interested in this program. According to Tran Thanh Trong, Chairman of Binh Duong Electric Mechanical Association, member of the jury, Director of Sang Ban Mai Joint Stock Company, in addition to prizes presented at the event, enterprises have not had many opportunities to promote their brand, develop production and trade. Meanwhile, to have a product that meets the criteria of "innovative, high value, industrial production scale" is not easy. Therefore, businesses want to receive long-term support to promote products, expand market ...

Nguyen Thanh Ha, Deputy Director of Department of Industry and Trade, said that as a industrially developing province, Binh Duong provincial leaders and her sector had big expectation for agro-industrial products. Leaders of the department hoped enterprises would pay attention to the program of best agro-industrial products, investing in innovation, improving technology and production equipment to improve product quality; at the same time, to focus on synchronizing production stages, improving the design, packaging and registration of intellectual property for products... The program of voting best agro-industrial products is an opportunity for enterprises to show and exploit his strengths; a chance for localities to encourage and motivate agro-industrial facilities to continue investing and expanding their production, contributing to the development of rural areas. In the coming time, provincial leaders want enterprises to be more active in this program.

According to experts, in order to increase the attractiveness and effectiveness of the program, functional agencies should enhance the consultancy, training, design, techniques ...; connect support programs together such as industrial promotion, science and technology, trade promotion... to gather resources for those who really need support. On the business side, it is necessary to clearly define the objectives of the program to show their responsibility towards the community and gather resources and associate with each other to invest in design and development of new products… heighten the value and quality of provincial agro-industrial products.

Reported by Tieu My – Translated by Ngoc Huynh

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